ST. PETERSBURG, Florida (WFLA) -- In the year since St. Petersburg, Florida radio station 102.5 "The Bone" switched from music to all talk, they've covered a lot of controversial subjects, but it's what the station posted on its web site posted that's getting worldwide attention.
The original picture, taken in 2007 of Adam Holland, shows him rooting for his Tennessee Titans.
"The Cowhead Show" on "The Bone" used a photo-shopped version, with the words "Retarded News" replacing Adam's artwork.
His family is suing Cox Media, the owner of "The Bone" and other media outlets.
"He appreciates the fact that this was not, in his words, a good thing or a use of his picture. He doesn't understand nor for that matter do we, or the parents why this was done," said family Attorney, Larry Crain.
Crain says "The Bone" used Adam's picture without asking, and used degrading descriptions.
"He's become somewhat of a poster child for innocent victims of this type of behavior," said Crain.
"UPARC" is an organization that helps about 250 people with mental or physical disabilities, every day in Pinellas County.
Its executive director says the term "retarded" is no longer used in today's society.
"We would never find it acceptable if somebody used the "N" word in the current day, so it's very much akin to that" said Sheldon Hersham.
He says the term brings back painful memories of young people being bullied.
"Why would you take a nice guy like that, whose obviously trying to be enthusiastic and betray what he's trying to do just for their own sense of humor or whatever they think is in good taste" he said.
The folks from 102.5 "The Bone" are usually not shy from appearing on camera, but for this story they would not provide a spokesman.
Instead, they sent me a statement from corporate headquarters. It reads: "Cox companies are committed to empowering individuals and families, as well as promoting diversity and inclusion."
'Tis the season for giving, but it is also the season that some can take advantage of people's generosity.
Kansas Lottery players will want to check their Powerball tickets very carefully today.
Study finds women at high risk for breast cancer were half as likely to develop the disease while taking new drug Arimidex.
Boeing is expected to respond Thursday to a Machinists union proposal that would keep much of the work on its new 777X plane in Washington state.
The Sedgwick County Sheriff's Department arrested two suspects after a shots fired call.
Newtown Foundation joins with the Washington National Cathedral to host a vigil service marking anniversary of the shooting at Sandy Hook Elementary.
Oklahoma ice climbers use old grain silo into ice climbing adventure.