LAWRENCE, Kan. (AP) – The University of Kansas and Adidas announced Wednesday an extension of their contract through 2031, despite an FBI investigation centered on the footwear and apparel company that cast a negative light on the Jayhawks’ athletic programs.
The Jayhawks have worn Adidas gear since 2005. The original eight-year agreement was extended by six years through 2019, then another extension was put on hold last fall amid the investigation. The new deal is worth $14 million annually.
“This commitment is much more than the standard sponsorship product-allowance agreement,” Kansas athletic director Jeff Long said in a statement. “Adidas has demonstrated a genuine commitment to the long-term growth of Kansas Athletics.”